Africa Associations Congress – Conference

Reinventing the Association - Keynote

Reinvention or Change management is an essential futures conversation as associations have to keep evolving and adapting to changes in their industry and industries allied to them.

Associations are in the unique position to add value to membership by warning and encouraging members to explore changes and help them to remain relevant and sustainable even as they experience disruptions or shifts.

Reinvention is a long, hard road and those who are too timid to make the moves necessary, and want to return to the past, are the ones who will find themselves ill suited for future generations of clients who have adapted and evolved. 

We will consider industries that have successfully evolved to take advantage of new opportunities as well as look at those who missed opportunities and became irrelevant.

The Reinvention Journey

Steps to Success and Sustainability - Workshop

A reinvention journey is a difficult but extremely rewarding one for bold, forward thinking organizations.

To prepare staff and members to take this journey, requires three things: A map of the terrain you are negotiating, a compass with directional markers and a guide who can lead and take care of the team.

In this workshop we will explore these three elements:

- The map is a comprehensive and honest picture of your industry, and how you go about compiling it and sharing it with others. You will receive a list of ideas of how to compile that map.

- The compass is a set of tools that you can use to start the process of reinvention and understand where your business, association or industry is in the journey. You will receive a list of tools and explanations of how to use them for your situation.

- The guide needs to be a change champion, a reinvention pace-setter, a bold and courageous person who will shepherd an organization towards more fertile opportunities inspite of their desire to return to the safety of a diminishing past. You will receive guidance on how to discover or develop this person.

The Presenter

Charlotte Kemp is a futurist, author and trainer.

Charlotte Kemp, Futures Alchemist, is a professional speaker and a futurist. She serves on the Board of the Professional Speakers Association of Southern Africa (PSASA) and has served on the Board of the Global Speakers Federation. Charlotte has written 3 books, contributed numerous media articles, appeared on radio and TV and hosted her own radio show and podcast as well as organised conferences and events for the 20 years that she has been speaking and training.

Find out more about the conference and book here

29-31 October 2018

CSIR, Pretoria, South Africa

Associations Congress
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